Functional Level Strategies Assignment Example | Topics and Well Written Essays - 2500 words

Functional Level Strategies - Assignment Example Through the use of a variety of various marketing strategies, the company has navigated through all the kinds of competition that have come its way. The primary mission of the HR department in any business organization is to provide guidance, facilitation, and coordination in the unit (HRM guide 2009). It also engages in efforts to offer innovative and cost-effective human resource projects that lead to measurable outcomes whose aim is to support the strategic goals of the organization. This is achieved through recruiting, retaining, developing, and rewarding the staff which is their most prized resource. In this engagement, the human resource office provides equality of opportunity and equity at the workplace to all members of the Coca-Cola community. The future of any company depends on how well the employers of the company are treated (Storey 1999). In that aspect, the human resource department is a very vital department in the organizational setup. It is the people and not the technology or any other production factor that makes a company. The benefits that accrue to the aspect of human resource management are quite enormous. Given the fact that this is a global company with a wide range of variations in its composition of staff, then it requires great skills in harnessing the differences towards achieving unity of purpose to execute the different tasks that the company does engage in (Scribd 2008). the personnel department is charged with the responsibility of job analysis. This involves the process through which the necessary duties and skills of a specific job are determined. The objective of the department would be a job description and secondly job specification. The department thus gets the education requirements, personality issues among other things that affect the job vacancies to be filled (Allen 1994). The HR department also develops the appraisal criteria to be employed in the different jobs on offer.